As a business owner, I've learned that even the smallest effort can spark inspiration. There were many times when I waited for that "big bang" moment to mark success, only to realize that what I really needed was to appreciate and build on the small steps I was already taking. It’s easy to get caug...

[Message from Margaret, Your Fractional CMO + Friend!]

The list below highlights key benefits, but I understand the common challenge small businesses face: uncertainty about whether a candidate truly aligns with your specific goals. When making such significant decisions, it’s essential to assess i...

As your fractional CMO, clients and colleagues appreciate the network of resources we have when they need solutions. As we transition to the new year we were inspired to put together a guide of resources for businesses. This list will grow.

Bring on the support!

If you have any questions about the...

🏆 Enjoy increased membership, partner participation, and event attendees!

Imagine having the energy, buy-in, and participation of sports fans for your association. Maybe you do, maybe you definitely see a bit of that level of energy. 

Associations are unique in that your goals generally revolve ar...