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The Profitable Social Media Road: Numbers Don't Lie

Uncategorized Aug 27, 2015

"Building an online audience takes time.  However, there are ways to make big waves and see results right away when you know your target audience." 

Each year we'll continue to see a shift in social media usage.  These stats will be outdated soon (if they aren't slightly already).  As a company you have the obligation to constantly market to the right audience.  Social media must be part of that effort (if you haven't leveraged this online space - you're behind). There is no time like the present to begin your journey on the profitable social media road. (continued below)

Stats via Pew Research Center

After reviewing these stats you may have these questions:

  • Why Google+? Although Google+ trails in comparison to other channels, Google is the 3rd most valuable brand in the world. Also, the leading search engine. In a nutshell, use Google+ for the search (SEO) benefits.
  • I thought Facebook was phasing out? Whoever told you Facebook is phasing out was...
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Inbound Marketing: More Than Meets the Eye

Uncategorized Aug 18, 2015

Inbound Marketing Serves Your Business in more ways than you can imagine!

A valuable piece of advice: Inbound marketing is important to your business (B2B, B2C, Government, Utilities, etc..). Why? Using your (strategic) content to market (content marketing) your company is the BEST way to increase your VISIBILITY, CREDIBILITY, and LIKEability. Share your content through your blogging, social media, email marketing, video, and more. These are the leading ways to lead generation.

Using social media (Facebook, Twitter, Instagram, LinkedIn, etc) and email/video marketing is great for business, you can turn strangers into customers and brand advocates. You generate exposure online for your products and services - which leads to new customers, word of mouth, and brand ambassadors. Inbound marketing strategies allow you to showcase your brand, and help your audience to LIKE, KNOW, TRUST you. By publishing original content you are showing off your...

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Does my business really need social media?

Uncategorized Aug 03, 2015

Not every social media presence is built the same, nor should it be. Your social media presence has everything to do with your audience, industry, goal, and product/service.  

Two years ago you'd find us advising companies that 'social media may not be for everyone.' Much has changed since then. Google has updated search algorithms, consumers and buyers have become more sophisticated, daily internet use has skyrocketed.

The answer to your question is yes. Your business needs social media representation. The next step is understanding WHAT you need.

Supporting Articles:
Hootsuite: Here are 10 benefits of social media for business
Forbes: Why Your Business Must Embrace Social Media Yesterday

Is it time to take that next step?

Getting Started is Fun & Risk Free! You choose:

  • 15 Min Consultation
  • Social Media Breakthrough
  • #SocialBusinessPlan

We look forward to talking with you.  We are a click or call away!  

Be sure to connect with us on social media.

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Will Twitter Soar Again? When did it stop?

Uncategorized May 01, 2015

I'm pretty sure this is a question stock holders are asking. Because the end user is quite happy with Twitter.

Your sponsored ads don't distract me at all, I'm able to bypass as I wish with no problem. Rarely are the ads even something I'm interested in. I'm assuming the ad platform is leaving much to be desired by the advertiser? My question, what are you doing with the audience once you paid to reach them? Are you joining conversations? Are you selling? Are you targeting the right audience in the first place?

Twitter isn't about having the most followers. Twitter is about conversations and interaction. If you have a selfish social media strategy I can guarantee you probably aren't seeing your goals, hopes, dreams, and Twitter aspirations being fulfilled.

Engagement on any social media platform is a thankless job. Sometimes the ROI is instant, some (most) of the time it isn't.

Even today in 2015 people see social media as a platform to sell their product or service. Social media is...

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NAWBO Leadership Bootcamp - NYC

Uncategorized Feb 09, 2015

We had a great time in New York with NAWBO chapter leaders across the country! Please enjoy this highlight video.

We personally invite you to attend a future NAWBO conference. Events

Find your local chapter and get involved. If you have questions about NAWBO we invite you to send them our way connect (@)

Thanks for stopping by,

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#SocialBusinessPlan: Trends for 2015 (Infographic)

Uncategorized Jan 17, 2015

Create your #socialbusinessplan in 2015

Read the full article here: Social Business Trends 2015

The Team (ANROMA)

Connect with us on Facebook

Visit our site for a FREE Social Business Audit


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Day 33: Use Images & Visuals

Uncategorized Nov 30, 2014

It's true, a photo is worth a thousand words. Which is better than asking your audience to read a thousand words.

Twitter makes this easy for us with a 140 max character limit. However, mostly every other social network always you to write as little or as much as you want.

Use photos to capture your message.

Make sure you:

  • Use your own images
  • Images that you purchased
  • Royalty free images
  • Brand your images with your logo, website, hashtag, or network name.

Test your posts and measure if your posts with photos get more action.

Join us on Facebook for #40to2015.

Like and share any of the posts for a chance to win the New Years Eve prize!



The ANROMA- Team

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Day 34: Post Appropriate Content

Uncategorized Nov 29, 2014

From a business prospective you really need to define your appropriate. As mentioned in one of our earlier tips, know your audience.

Who is your target? This will help you guide tone, vocabulary, images, and more. Really, all businesses should refrain from online slang, foul language, politics, etc... Your online voice says a lot about your company. You want to keep your professional image credible.

We encourage varied postings, all geared to your audience. If you have a business page you want to limit how much personal information you post. You may be the owner posting, but you need to separate your business and personal. Or you run the risk of appearing less reputable.

We hope you find tip 34 helpful!

Join us on Facebook for #40to2015.

Like and share any of the posts for a chance to win the New Years Eve prize!



The ANROMA- Team

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Day 36 of #40to2015: Improve Your LIKEability

Uncategorized Nov 28, 2014

Your online presence shouldn't be all about YOU.
All about your posts:

  • Constant selling
  • Sales promotions
  • Self-promoting

You definitely want to talk about your accomplishments, there's a time and a place to toot your own horn. However, you want your audience to LIKE you so you need to stay humble and gracious.
Post a balance of updates ranging from sales, education, community, and more.
People buy from those they LIKE, KNOW, and TRUST!

Join us on Facebook for #40to2015.
Like and share any of the posts for a chance to win the New Years Eve prize!
The ANROMA- Team



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Day 37 of 40 days to 2015

Uncategorized Nov 26, 2014

Be flexible and be ready to adjust your strategy as needed.

As we discuss strategy and targeting the right audience you have to know your first attempts may not be the first and only.

It's important to analyze and change your efforts if needed. Test wording, images, tag lines, call-to-action.

Join us on Facebook for #40to2015.

Like and share any of the posts for a chance to win the New Years Day prize!



The ANROMA- Team

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