It's important to keep your profile's looking great.  Here are some sizing you should know to optimize your profiles. 

2016-2017 Changes:

• Pinterest board covers now square shaped.
• LinkedIn personal profiles new design + changed features.
• Pinterest profile picture enlarged.
• LinkedIn...

How to showcase your knowledge,but protect your best asset... your IDEAS!

I speak to business owners every day who have yet to harness the power of digital marketing. One of their biggest hesitations comes from not wanting to give away their ideas.  They feel that if they talk about industry...

You would have to be living under a rock to not notice the phenomena that is Pokémon Go. Most of us remember the Pokémon characters of the early 90's from the cartoons, video games, and the line of retail toys and cards. Created by video game designer Satoshi Tajiri.

Authenticity leads to impressions, leads to clicks, leads to conversions. (Don't worry I'll explain below!)

If you want social media to "work," you'll need to make sure you're being authentic. Let's back track a minute, let me define "work." I talk in great length with business owners and...

The customer is king? We recently read this article from our friends at Upwork.com and wanted to add some thoughts of our own.

How do we let our customers and clients in 2016 know we care? How do we show it and how do we prove it? As a business owner we all know that retaining a...

Online marketing means taking chances.

• Trying campaigns
• Contests
• Catch phrases

When you see something that has gone VIRAL, not always is it a spontaneous event caught on camera. Many times the producer of said viral event had tried and planned several times over.

Sometimes tooting your own horn...

Year after year we help our community, clients, and friends understand best practices for online marketing. As we exit 2015 we want to look back at what worked, didn't work, and focus on value. 

In this post we'll share 3 of 7 top social media tips for 2016.  

Join us online Nov 18...

Win the YELP Battle!
In 2004-05 the world was graced with the ability to find local restaurants/services, review our favorite places, and read recommendations and reviews from others.  Although consumers found this handy especially when visiting a new neighborhood.  The battle between...

"Dear Presidential contenders of 2016, do yourself a favor and use a memorable hashtag."

Next year (2016) is a Presidential Election year (YAY, exciting). I remember as a little girl voting day, and the excitement of the results. One specific election I remember was in 1992. I was at...

From the Point of View of Business Owners & Marketing Professionals
Common questions from actual professionals.

For business owners and marketing professionals of 10+ years they've seen a huge change in marketing, media, sales, and technology.  A major component of this change is Social...