Helpful Next Steps:
Time Management Help - Lisa Crilley Mallis https://impactivestrategies.com/
Free Digital Marketing Checklist - http://bit.ly/DigitalMarketingChecklist
Submit Your Question: http://bit.ly/DigitalMarketingChecklist
Every day, day-in, day-out, we are doing. We're busy doing something. Going to work, taking care of ourselves (sometimes at the bare minimum), taking care of others, worrying, planning, running our own businesses, working on our careers, solving global issues in our minds, binge watching tv, and the list goes on.
My name is Margaret, I own this digital marketing agency. I founded (ANROMA) SocializeLA.com in 2010. I didn't realize what I was doing when I first started doing it, but early on in my journey I laser focused myself with my WHY.
WHYs can change. At the beginning of launching my business my WHY was to create a job for myself. In 2010, creative digital marketing jobs didn't exist. Fast forward to today my WHY is to be the person who I was created to be. To me, that means a lot, and I don't take it lightly.
So EVERYTHING I do revolves around my one WHY. If a certain activity in my life isn't productive to my end goal, then I get rid of it. To show...
The mid-year review to ensure you're on track, revived, and making your efforts count.
The Summer season is coming to an end; which means we have reached the middle of the year. This is a great time for business owners and marketers to review what's working and what's not.
Yeah! No time like the present.
Chances are you had great intentions for the year, and here we are - middle of August - and we need to look 2017 in the eye. Have we lived up to the intentions and plans? No matter what you find, tomorrow is a new day. Here are some ideas to get you moving. If you need some additional help schedule a call to chat with our team, click here.
Or watch our 13 min plan for the year video for a little more guidance with a handout >> FREE Plan the year course
The Mid-Year Review Check List:
1. Analysis of content:
Take a look at your past blogs, social media posts, podcasts. What did people love? Evaluate the feedback and your...
You're up against the clock with your current project. It should have been done yesterday. Clients are waiting, emails are going unanswered, new leads are going unexplored. All because the project just isn't quite perfect yet.
We at SocializeLA have a little slogan and it goes like this, "done is better than perfect." We know how difficult it is to let the project out of our hands when we could still make it "better". This sounds like the road to an imperfect world where absolutely nothing gets done!
The truth is that it doesn't need to be perfect. Or, as we like to believe, it will never be perfect UNTIL is it done.
So, as we round the corner into the second half of the year, we'd like to give you one of our biggest tips yet. Finish The Project. Delegate. Ask for help. Believe in yourself. Work with your team. Get it done!
Are you looking for some direction or simply a little inspiration? Are you looking for an extra set of hands on deck to help you manage your social media...
It's important to keep your profile's looking great. Here are some sizing you should know to optimize your profiles.
Social Media Photo Sizes Quick Reference & Links
1200 x 1200 pixels square is ideal for Facebook and Instagram posts.
It also works well for Twitter images on desktop, and for Google+ and LinkedIn posts.
Facebook Photo Sizes
Facebook Page Cover photo: Reduced in width from 851 pixels to 828 (in 2016. Facebook Cover photo size: 828 x 315 desktop / 828 x 465 mobile
How to showcase your knowledge,but protect your best asset... your IDEAS!
I speak to business owners every day who have yet to harness the power of digital marketing. One of their biggest hesitations comes from not wanting to give away their ideas. They feel that if they talk about industry best practices, share projects they're working on, and talk about the ideas they have - that they'll open themselves up to competition to steal their ideas and reuse their ideas.
Fair enough. These are reasonable hesitations. I mean who wants to have their ideas stolen! Who wants to lose clients because someone stole YOUR ideas.
Here's the reality, let me shed some light on a few things:
Here's the dilemma - you need to be online. It's 2016 if you aren't doing SOMETHING you are definitely missing new clients and opportunity. As much as you need to be sharing your expertise...
You would have to be living under a rock to not notice the phenomena that is Pokémon Go. Most of us remember the Pokémon characters of the early 90's from the cartoons, video games, and the line of retail toys and cards. Created by video game designer Satoshi Tajiri.
Pokémon Go launched on July 5th, and is reminiscent of the original game. Only this time it's real life. The idea is still the same. There are in-app purchases (of course) and this game is a huge DATA SUCK.
Here are some answers to the questions in your mind:
Are you missing out on fun if you don't play?
We are all driven by a little FOMO (Fear of Mission Out) so I totally understand the question. I mean, I'm competitive by nature and I'm a runner so in my mind I'm thinking I could really clean up on this game. However, since I'm an adult with responsibilities and other hobbies I'm ok with missing out on this fun. So you need to answer that question...
Authenticity leads to impressions, leads to clicks, leads to conversions. (Don't worry I'll explain below!)
If you want social media to "work," you'll need to make sure you're being authentic. Let's back track a minute, let me define "work." I talk in great length with business owners and marketing departments about their social media efforts and hear a lot of the same feedback. Some have given up because they say it doesn't "work." Others have not even tried because they just don't know how to "work" it. I guess what they're trying to say is... they haven't seen the results of their social media efforts. So, what's going wrong? Let me give you a GIANT piece of advice: your social media can only "work" if you first stop pushing your product or service and instead become a valuable participant.
Social media is SOCIAL media. Social media is NOT a business card board.
If you want to see results, you'll need to play the game. The game of being genuine.
1. KNOW WHAT SUCCESS LOOKS LIKE